What is a counter of people viewing a product 👀?A counter of people viewing a product is something you can add to your eCommerce store to show visitors how many other customers are currently viewing a product or service. You can add a counter of people viewing a product on your
- product detail pages or
- in your collections/list page(s).
Why use a counter of people viewing a product?
Using this widget adds urgency to your eCommerce website.If a customer sees you have just a few of an item left in stock and several people are viewing the product or service, then they will most likely buy it up before it's gone! Shoppers have FOMO, and they don't want to miss out on something that seems popular. More often than not, people will make impulse buys based on the popularity of an item.
How to add a counter of people viewing a product
- When you are on your dashboard, you’ll want to click on the ‘+’ button.
- This will open a box that shows you all of the possible widgets you can add to your eCommerce site.
- Scroll and then expand the 'Increase Urgency' section to find the widget you want to add.
- The widget is called "Low Stock + Viewer Counter in Product Detail'.
- To add to your collection(s) page, look for the widget called 'Low Stock + Viewer Count in Product List*.
How to edit and customize the widgetNow comes the fun part-customizing your low stock and viewer counter to look and act the way you want it to! The widget is divided into 4 tabs including location, content, design, and conditions.
Tab #1: Location
This tab lets you decide where to show the content in your Shopify pages.You can choose the page or pages for the viewer counter to show on. The default is to show on all store sections, but you can show them only on certain parts of your store if you'd like.
Tab #2: Content
This tab lets you choose what content to show to your customers.The second tab 'Content' allows you to enable/disable
- the inventory counter,
- the viewer counter,
- the add to cart counter,
- the order count, and
Tab #3: Design
Tab #4: Conditions
This tab lets you decide when to show your promo bar with a countdown timer.You can set specific triggers and conditions on when to show it. You can have it trigger as soon as a page loads, and limit to only once per hour per shopper if you’d like. Or maybe you only want to show the widget during the week -- you can do that here too. You can also set a schedule to run the viewer widget so that it starts or ends on a specific date, and you don't have to worry about it. Simply enable the schedule and set your dates and times for the widget to start and finish.
This section lets you decide if you want to A/B test your Shopify testimonial notifications.It’ll allow you to enable or disable testing and also determine the percentage split of who to show the content to. The default is a 50/50 split, meaning 50% of the time customers see the testimonials, and the other 50% do not see the testimonials. This data can be used to compare to each other and determine whether the widget is helping you out.
By default, this widget is turned off. You can enable it yourself and also find out more about A/B Testing through this article. *Again, if you want the widget to show on your collections or list pages, then you need to add the widget called “Low Stock + Viewer Counter in Product List" by clicking on the ‘+ Add Widget’ button. This widget only shows on the individual product pages, and the information it displays pertains to that product/service only.